North Pole, Inc.

A Holiday Satire

A whimsical, mirthful look at NPI (North Pole, Inc.’s)
Executive Vice President, Cindy Klaus
and President and larger-than-life CEO Kris Kringle’s
ongoing corporate holiday challenges.

A Way In

A thought about modern day brand and market reach
from David Meerman Scott (paraphrased):


Old Rules: Buy your way in with advertising,
or beg your way in with PR.


New Rules: Publish your way in with content.


[via: .think ]

The B Series Part 5: Offers and Incentives

The fifth in a series of articles delineating a B2B marketing program and it's processes.

Nokia 810 and Apple SDK

Good day for hand-held devices. Nokia's internet tablet release and Apple relents—embracing third party software development.

[via: .think]

The B Series: A One-to-One Marketing Campaign

An in-depth article series exploring the process of a branding firm's marketing campaign from design to metrics.

Ebbed flow

And now for something really relevant. Check out the adventures of a software developer who loves to ramble about business and technology. World, meet: Recursive Function

The Swimmer Revealed

Undress, address, redress.

Despot's Dogma

Errant Aryan arable mind.
-Boo